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Latest in Sportswear

This Black-owned Brand Wants Golf to Be More Inclusive, So It’s Launching a Women’s Line

On Thursday, Eastside Golf will launch a 20-plus piece collection intended to target female golfers at every…

Lilly Pulitzer’s Latest Collection Pays Homage to the Late Founder, Who Didn’t Like to Wear Shoes

The 14-piece collection, designed by her daughters, captures the essence of Palm Beach.

Paige Launches First Swimwear Collection

The idea has been brewing for a few years for the brand's founder Paige Adams-Geller and it's partly a…

Westminster Menswear Archive Spotlights Legacy of Umbro With Latest Exhibit

The display includes crossover items with Kim Jones, Aitor Throup, Virgil Abloh and Demna.

K-Way Unveils America’s Cup Uniforms for French Challenger Orient Express

The brand is putting uniforms, and lifestyle gear, up for sale, too.

How Boathouse Sports Is Using Domestic Manufacturing to Build a Business and Attract Collaborations

The Philadelphia-based company has done a string of collaborations, with the latest due from menswear…

Reebok LTD Harnesses Women Empowerment Roots With Ruffle Sneakers Drop

The premium Reebok LTD line, operated by NGG++, is making a womenswear push, explained CEO Cristiano Fagnani…

Two Veteran Hikers Launch Seniq, an Outdoor Wear Line Catering to Women

The women behind Seniq got tired of seeing less fashion in their hiking clothes and took a trail they had…

Johnnie-O Introducing Womenswear

The initial launch will be small with expanded offerings expected later this year.

In Italy With the U.S. Female Ski Team Athletes

In between competitions in Cortina d'Ampezzo, Italy, WWD Weekend sat down with downhill ski racers Lauren…

Eight Iconic Supermodels Featured in Campaign for Donna Karan New York Relaunch

Cindy Crawford, Linda Evangelista, Carolyn Murphy, Karlie Kloss and more appear in the retro-inspired ads…

Rebecca Taylor, Under New Ownership, Has Expansion Plans in the Works

A four-story townhouse for retail and sales will open in Tribeca, and the brand will start selling major…

Tommy Hilfiger and DJ Khaled Bring New Twist to Golf Apparel

The collection of polos for men, women and kids will be exclusively available at WeTheBestStore.com and the…

Carhartt Turns Its Sights on Women With Launch of New Collection

The workwear brand is introducing a line featuring Tencel to enhance the comfort and durability of its…

Carl Banks, Michael Strahan Team on Elevated Super Bowl Collection

The former Giants players will introduce special collectors' items tied to the big game.